HCL Unica+
AI-first. Data-driven. Hyper-personalized experiences. HCL Unica+ is the next-generation marketing platform purpose-built for the Intelligence Economy—where context, trust, and speed define success. It's an AI-first, precision marketing engine that empowers brands to deliver real-time, hyper-personalized experiences at scale—turning every customer interaction into a growth opportunity.

HCL Unica+
AI-first. Data-driven. Hyper-personalized experiences. HCL Unica+ is the next-generation marketing platform purpose-built for the Intelligence Economy—where context, trust, and speed define success. It's an AI-first, precision marketing engine that empowers brands to deliver real-time, hyper-personalized experiences at scale—turning every customer interaction into a growth opportunity.

 
Learning Journeys
Are you looking for specific content based on your role? Check out the guided learning journeys to help you follow a roadmap.
 
Unica+ Fundamentals
AI-first. Data-driven. Hyper-personalized experiences.
Coming Soon 
MAX AI - Meet MaxAI
The brain of Unica+ that automates marketing, personalizes every moment, and scales effortlessly.
Coming Soon  
Customer Data Platform (CDP)
Your foundation for real-time insights, richer customer understanding, and data-driven growth.
Coming Soon  
Real-Time Personalization (RTP)
Personalization that adapts instantly to every customer moment.
Coming Soon  
Journey Starter
With Journey Starter, marketers launch data-driven journeys effortlessly—delivering timely, relevant interactions that move customers forward.
Coming Soon 
Deliver
Precision messaging that connects, converts, and scales.
Coming Soon  
Detect
Detect identifies customer behaviors in real time—triggering smarter actions, preventing drop-offs, and capturing moments that matter.
Coming Soon 
Learn on your schedule

Explore in-depth technical content through courses, demos, and hands-on tutorials on your own time. Browse all HCL Unica+ courses.
Register for live events

Register for HCL Unica+ technical webinars and events delivered by Subject Matter Experts that know HCL Unica+ inside and out.
Watch Replays

Did you miss a live event? No need to worry. Browse on-demand HCL Unica+ replays at your convenience.